Keller Williams Realty Group · Fort Wayne, Indiana
By Agents.
For Agents.
In 1983, Keller Williams embarked on a mission to become the real estate company of choice for agents and their customers. We work for you — not the other way around. Agents are treated as true partners. The success we achieve, we achieve together.
#1
In Real Estate
by Agent Count
by Agent Count
1,200+
Hours On-Demand
Training
Training
280K
Agents Thriving
Through Coaching
Through Coaching
50+
Countries
Worldwide
Worldwide
Ready to start? Choose your path:
Your Brand Comes First
You Are the Heartbeat of Real Estate
While our industry may be changing, one thing remains the same: YOU, standing firmly at the center of every transaction. Your passion for the business, commitment to superior service, and endless support for your clients — that is why your brand and business come first. It is how business is done at Keller Williams.
My Listings
My Listings, My Leads
Whenever listings are marketed on the KW network and listing syndicates, all leads go directly to you — the listing agent. Zillow can't touch it.
KW Data Rights Pledge
Your Data Is Yours
We will always respect your data as your business and will always allow you to take your data with you. Proprietary — we own it, you build it.
Jump to:
Stronger Together ·
One Market Center. Multiple Locations.
KW Realty Group agents serve buyers and sellers across Northeast Indiana — from Fort Wayne to South Bend, Elkhart to Kokomo, and every community in between. Distance does not have to mean disconnection.
Our Coverage Area — Click Any Office
KW Realty Group · Market Center #1099
Your Leadership Team
930 S. Calhoun St., Fort Wayne, IN 46802 · (260) 221-6970
2026 Associate Leadership Council
Shared Decisions. Shared Success.
Keller Williams believes agents are stakeholders in the success of the market center. The ALC jointly makes office decisions on financial planning, recruiting, marketing, training, technology, social events, and philanthropic giving.
Our Belief System
Mission. Vision. Values. Perspective.
Our Mission
To build careers worth having, businesses worth owning, lives worth living, experiences worth giving, and legacies worth leaving.
Our Vision
To be the real estate company of choice for agents and their customers.
Our Values
God, Family, then Business.
Our Perspective
A technology company that provides the real estate platform our agents' buyers and sellers prefer. KW thinks like a top producer, acts like a trainer-consultant, and focuses all its activities on service, productivity, and profitability.
WI⁴C²TES — Learn This
Click any value for a detailed explanation and real example
The Foundation of Every Top Producer
The Four MREA Models
Every brokerage trains on Gary Keller's four models from The Millionaire Real Estate Agent. The difference is — we are Gary Keller's brokerage. These are not borrowed ideas. They are ours. Click any model to hear how how to implement it.
Model 1
Economic Model
Reverse-engineer your income goal into daily lead gen numbers. GCI → Closings → Appointments → Conversations.
Click for MAPS tips →
Model 2
Lead Generation Model
Your database is your business. Build it, feed it daily, communicate systematically. 8x8, 33-Touch, 12-Direct.
Click for MAPS tips →
Model 3
Organizational Model
Solo agent → Buyer's agent → Admin → Team. Know your stage. Know your next hire.
Click for MAPS tips →
Model 4
Budget Model
Revenue minus expenses equals net. Lead gen is your highest-leverage line item. Stay profitable through every cycle.
Click for MAPS tips →
Commission Structure
Your Split. Your Cap. Your Choice.
Agents typically reach their cap around $2.5M in sales volume. Once you hit your cap, you keep 100% of your commission for the rest of your anniversary year. If you don't reach cap, you DO NOT make up the difference — it is simply a max payout per year.
Your commission rate is entirely up to you.
KW does not set what you charge. The most common rate in the Fort Wayne area is between 5.5% and 6% of the sale price, split between buyer's and seller's agents — but you decide what you charge for your services.
The transaction fee is your choice to roll in.
Most agents choose to include the transaction fee in the transaction at closing. It is entirely up to you, and it is the most common approach.
Click any option to see how it works for a brand new agent.
Option 1
70/30 Split
$18,000 Cap
$150 Transaction Fee to MC
Option 2
80/20 Split
$15,000 Cap
$299 Transaction Fee to MC
Capped Agent
0% to MC
No Royalty
Opt 1: $150 · Opt 2: $299 Trans Fee
6% Franchise Fee deducted from gross commission on each transaction — caps at $3,000 total per anniversary year.
The Structural Advantage Most Agents Never Know About
Other Brokerages Punish You for Growing
KW agents are some of the most recruited in the industry. Before you consider any move, understand what you have here that you cannot get anywhere else.
The Story You Need to Hear
A top-producing agent with 22 closed sides at another Fort Wayne brokerage left nearly $60,000 on the table last year — not because she worked less, but because her brokerage structure was working against her.
She paid 40% split with no cap. She paid 6% franchise fee with no cap. The more successful she became, the more she paid — with no ceiling, no reward, and no path to passive income.
The agents most heavily recruited away from KW are typically KW's best producers. Before you make any decision about where to hang your license, ask any brokerage you're considering: where does your royalty fee cap?
▶️
Stay Ahead · Always Learning
Subscribe to the Official KW YouTube Channel
Training sessions, market insights, agent success stories, Gary Keller keynotes, BOLD content, and live coaching — all free, all on demand.
We Wrote the Book on Real Estate
Recommended Reading
Most brokerages reference Gary Keller's models. We are Gary Keller's brokerage. These books were written by the people who built this company — and they are the foundation every serious agent builds on.
The Millionaire Real Estate Agent
Gary Keller, Jay Papasan & Dave Jenks. The foundational blueprint. Think a million, earn a million, net a million, receive a million. Every top producer in the country has read this.
Get it at Keller Ink →Shift
Gary Keller & Jay Papasan. How top agents tackle tough markets. When the market shifts — and it always does — this is the playbook. Required reading for any agent who wants to survive and thrive in any market cycle.
Get it at Keller Ink →The ONE Thing
Gary Keller & Jay Papasan. The most important book on focus ever written for entrepreneurs. The agents who read this stop being busy and start producing.
Get it at Keller Ink →Rookie Real Estate Agent
Jay Papasan. The ultimate roadmap for new agents. Master the basics, launch your business, and outlast any challenge. Start here if you're brand new.
Get it at Keller Ink →Learn on the Go
Recommended Listening
The best agents never stop learning. These podcasts are built for KW agents and serious real estate professionals — put one on during your commute, at the gym, or between appointments.
The Millionaire Real Estate Agent Podcast
Hosted by Jason Abrams, this features top agents sharing strategies for lead generation and building wealth, aligning directly with KW models.
Listen Now →Empire Building
Hosted by Wendy Papasan, Seychelle Van Poole, Vija Williams, and Sarah Reynolds — four influential women sharing insights on scaling businesses and achieving high-level success.
Listen Now →The ONE Thing Podcast
Hosted by Jay Papasan, this podcast explores productivity, time management, and habits to help you cut through the noise and improve your focus.
Listen Now →KW Real Estate Market Update
Expert insights, trends, and data to help you navigate market shifts and speak confidently to your clients about what is happening right now.
Listen Now →The Color of Money
Mindset-shifting conversations on investing, homeownership, financial planning, and the racial wealth gap. Essential listening for any agent who wants to serve every client at the highest level.
Listen Now →What's Included
Your Monthly Investment
Like most Market Centers, there is a monthly cost. But your investment includes more than most agents realize — including access to the largest real estate referral network in the world. Here is what is covered:
KW Command CRM → agent.kw.com
Full access to KW's integrated platform — CRM, lead generation, transaction management, marketing automation, and referral network mapping.
Your Website + Custom App → scottleroymarketing.com
Built and supported by Scott LeRoy Marketing. You hit the ground running on Day 1 with full backend tech support included.
Free Custom Marketing → scottleroymarketing.com
Scott LeRoy Marketing builds your listing flyers, postcards, and social media graphics. Just give them the listing details.
E&O Insurance → nar.realtor
Errors & Omissions insurance is included in your monthly fee. Required protection for every licensed agent — covers the market center in case of claims of professional negligence.
Electronic Signing Software → docusign.com
DocuSign license included — critical for streamlining and securing your transaction process from contract to close.
KW University Access → connect.kw.com
1,200+ hours of on-demand training, 68+ courses, live events, and the full KW Connect learning library.
Google Gemini Pro → gemini.google.com
Premium AI assistant through your KW Google Workspace account. Free through KW. Available the moment you log into your KW email.
Canva Pro → canva.com
The only brokerage partnered with Canva. Your MLS feeds right into it. Print directly from Canva with free shipping and a 10% discount.
Google NotebookLM → notebooklm.google.com
AI-powered research tool included free through your KW Google account. Upload your contracts, playbooks, or market reports and ask it anything. Most agents don't know they have this.
Ownership, Not Employment
Profit Share Is Part of the Culture
Gary Keller created profit share in 1983 with a specific intention: to help agents cover their monthly fees and build passive income. It was always meant to help you — not just reward recruiting. When you introduce an agent to KW who goes on to produce, you receive a share of the profit they generate — for as long as they are here, across seven levels. Over $2 billion has been distributed to agents worldwide. This is not a recruiting bonus. It is a passive income model — the same model that allows top KW agents to retire while their production has stopped.
$2 Billion+
distributed to agents worldwide
7
levels deep in your profit share tree
1983
when KW invented agent profit share
Talk to your coach about how profit share works and how to start building your tree from Day 1.
KW Next Gen
Envisioned by Gary Keller, KW Next Gen is a nonprofit that brings KW's strength in education and training to the next generation of entrepreneurs and world leaders.
kwfoundation.org →Know Your People Before You Hire Them
Keller Personality Assessment & KSCORE
KW gives you two tools most companies never offer: a behavioral assessment that reveals how you — and the people you want to hire — actually work. Use them before you make your first hire. Use them on yourself to understand your own strengths. Use them to build a team that complements each other instead of colliding.
For You + Your Hires
Keller Personality Assessment
A DISC-based behavioral assessment that reveals your natural communication style, how you respond under pressure, and which lead gen activities fit you best. Every KW agent should take one — and keep a copy ready to share.
Four Ways to Use Your KPA
1
Know yourself. Understand your natural strengths before a client does. High I? Lead with open houses. High D? Own the listing appointment.
2
Screen before you hire. Request a KPA from any agent or admin candidate before you bring them on. A job-fit report tells you how they work, not just what they say in an interview.
3
Upload to AI. Give your KPA to Claude, ChatGPT, or any AI and ask it to respond in a style that matches your profile. The result is communication that actually feels like you.
4
Understand your hires. Review their KPA before your first meeting. They will feel seen immediately — and you will know how to manage, communicate, and motivate from Day 1.
Want to request a KPA for an agent or admin candidate? Ask your Team Lead to send one out. A job-fit report is available for both agent and admin roles.
For New Talent Exploration
KSCORE — Discover Real Estate Potential
KSCORE is KW's discovery assessment for people who don't yet have their license but might be a great fit for real estate. If you think someone has the potential — a friend, a referral, someone you just met — have them take KSCORE before they commit to anything.
Building Your Team Has Never Been Easier
You don't have to guess anymore. If you see someone who could thrive in real estate, send them the link. KSCORE reveals whether real estate is a natural fit before they spend money on licensing. It is one of the most powerful recruiting tools in the industry — and it is yours to use, free, right now.
Who Should Take KSCORE?
→ Someone curious about real estate but hasn't started yet
→ A friend or contact you think has the right personality
→ Anyone you are considering for your team who is unlicensed
→ A referral from your sphere who is exploring options
kscore.kw.com/location/kw-1099
Our Culture
Family Takes Care of Family
Keller Williams is built on the belief that success is best when it is shared. This shows up in specific, real ways every day.
Find Your People · Hone Your Craft
KW Communities
Every KW agent has access to specialized communities — niche networks with exclusive training, marketing materials, and referral opportunities. thrive.kw.com/communities →
KW LuxuryUltra-affluent buyers & global referralsLearn More →
KW CommercialFastest-growing commercial divisionLearn More →
KW MilitaryServing those who served our countryLearn More →
KW LandStable, profitable land marketLearn More →
KW WellnessReturn on Wellness (ROW) modelLearn More →
KW WealthPassive income & investment buildingLearn More →
KW Young ProfessionalsCareer acceleration & leadershipLearn More →
KW Style to DesignStaging, luxury, renovation resourcesLearn More →
Diversity, Equity & InclusionEmpowering the communities you serveLearn More →
The Opportunity Map
Where Can This Career Take You?
Every path starts with you as an agent. KW is the only real estate company with a structured path from your first deal to operating partner — and beyond.
1
The Foundation
A Production Business Worth Having
Master the MREA models. Build your database. Hit cap. You start 70/30. When you hit cap, you keep 100% for the rest of your anniversary year. This is the foundation everything else is built on.
2
Passive Income
Profit Share — Income That Outlasts Your Production
When you help bring a producing agent to KW, you receive a share of the Market Center's profit — 7 levels deep, for as long as they produce. After 7 years you are vested. Your distributions continue even after you stop selling. It is inheritable wealth. Over $2 Billion+ distributed worldwide since 1983.
Learn the model at thrive.kw.com →3
A Voice in the Business
ALC — Agent Leadership Council
Top producing agents jointly make decisions on financial planning, recruiting, marketing, training, technology, and culture. This is shared governance — not a suggestion box. Consistently producing agents are invited to join.
4
Elite Coaching — Unlocks at Cap
MAPS Coaching Programs
Leadership, Mastery, Transformational, BOLD, and The ONE Thing — award-winning coaching tracks available only through KW once you hit cap.
Explore MAPS Coaching →5
Net Worth, Not Just Income
KW Wealth — Building to $50 Million Net Worth
Too many top producers retire with high incomes but low net worth. KW Wealth teaches you to deploy your real estate cash flow strategically — workshops, community, and access to thought leaders focused on real, lasting wealth.
KW Wealth Community →6
True Ownership
Operating Principal — Own Your Market Center
KW is the only real estate company in the world where an agent can become a true co-owner of their Market Center as Operating Principal. Not a franchise employee. A genuine owner — with all the upside that comes with building a business that builds itself.
7
Give Back & Lead
Become a KWU Certified Trainer
Train other agents across the region. One of the most respected paths at KW — and it sharpens every skill you already have. Info session registration here.
Register for Info Session →MidAmerican Region — 3,400+ Agents
Your Region
KW Realty Group is part of the MidAmerican Region — one of the most active KW regions in the country. Outstanding performance here means you are standing out among 3,400+ agents. That is a big deal. Stay connected, attend events, and let the region amplify your career.
Facebook — KW MidAmerican
Region announcements, agent spotlights, recognition posts, and community updates. Follow and engage — your name may appear here.
facebook.com/kw.midamerican →
Instagram — KW MidAmerican Region
Visual recognition, event coverage, and region culture. Follow for inspiration and to stay visible in the regional community.
@kwmidamericanregion →
Regional Training & Events
The MidAmerican Region holds outstanding events. Subscribe to stay current and never miss a training, retreat, or recognition event.
kwmarevents.com →
"Don't let small thinking cut your life down to size. Think big, aim high, act bold. And see just how big you can blow up your life."
— Gary Keller · Co-Founder, Keller WilliamsKeller Williams Realty International
KWRI — Your Network
Not only are you part of the MidAmerican Region — you are part of the #1 brokerage in agent count, sales volume, and production in the world under one brand name. You are part of the largest referral and training network in the world.
Facebook — Keller Williams
Company news, agent stories, market insights, and culture from the KW brand worldwide. Follow to stay connected to the broader KW community.
facebook.com/KellerWilliamsRealty →
Instagram — Keller Williams
Visual inspiration, agent recognition, and brand culture from across the KW world. Follow for motivation and to stay connected to the global network.
@kellerwilliamsrealty →
KW Events
Family Reunion, Mega Camp, and more — KW events are world-class training and networking opportunities. Browse upcoming events and register.
events.kw.com →
The World's Largest Real Estate Referral Network
Your Network Is Already Global
KW is the largest real estate company in the world by agent count. That means your referral network spans every major city, every state, and 50+ countries — and it is built right inside Command. When a client moves to another market, you send a referral through Command and earn a fee. You become the agent of choice not just for Fort Wayne, but for everyone who trusts you.
Built Into Command
Search any KW agent anywhere in the world directly inside Command. Send and receive referrals without a third-party service. Your network is live on day one.
View Referral Patterns in Command →280,000+ Agents
Every KW agent you meet at an event, in a training, or online is a potential referral partner. The agents who build referral pipelines retire wealthy. It starts with one relationship.
Become the Agent of Choice
When people in your network move, they think of you first — and you connect them with a trusted KW agent wherever they are going. That is a referral fee, a deepened relationship, and a reputation that compounds.
Events That Open Doors
Mega Agent Camp
The most intensive real estate business training event in the industry. Real strategies from agents doing 100+ deals a year. Attend once and it changes how you think about this business permanently.
Register at events.kw.com →
Family Reunion
KW's annual gathering of tens of thousands of agents. Education, culture, connection — and the single best opportunity to build your referral network in one place. The relationships made here last careers.
Register at events.kw.com →
Your Preferred Partners
Vendor Directory
These are the professionals our Market Center works with. Reach out, introduce yourself, and start building these relationships.
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